Tourist Assistance UnitThe Puerto Peñasco Tourist Assistance Unit and the Tourist Assistance Advisory Committee held their first of many informational meetings on Friday, July 15th at the conference room of the Sonoran Sky Resort. The purpose of the meeting was to acquaint local businesses and Resort HOAs with the Unit and the Advisory Committee, to explain the scope of the Unit’s duties, and to discuss how we can all work together to make the tourist experience even better for those who visit Rocky Point.

To begin the meeting, Luis Molina, TAU Director, presented a slideshow and explained the role and duties of the Unit. He gave several examples of how they work with both residents and visitors in the tourist areas to make their experience a good one. Next, Jim Ringquist, Tourist Advisory Committee President, explained how the committee works with the TAU and the City Administration to help with information, suggestions, and as a liaison between the public and the city officials. A question and answer period followed as business owners, HOA administrators, and the general public asked questions and described scenarios to the panel.

While the attendance was a bit lower than hoped for, Molina said that he was very satisfied with the number of people and by the lively interaction between the attendees and the panel. After the meeting, the panel discussed the next meeting and any changes that we may make to improve attendance and information sharing.

As of today, a second meeting has not been scheduled, but the eventual plan is to hold regular meetings, open to the public, in order to maintain a close connection with those in the tourist sector who can benefit from the TAU. The meetings are open to anyone wanting to gather more information, discuss specific topics or occurrences, or to help make the TAU and the Advisory Committee the best and most helpful that we can be.

In addition to helping Tourism, the TAU, and working with the City, our committee will also be distributing posters, tabletop displays, and flyers along with trying to purchase some extra uniforms and other needed items for the TAU Agents in the near future. Of course, those things require money, so we will also be doing some fundraising. I hope that everyone realizes just how important and helpful this program is so that we can all pitch in a little to help promote the very positive experience that our visitors love to talk about when they get back home.

We are also asking Rocky Point businesses, residents, tourists, and those who frequent the city enough to be called more of a “regular” than a tourist to help with a donation. We have set up a GoFundMe site to make donating easy. All donations will go directly to the Puerto Peñasco Tourist Assistance Committee AC, and needed items will be purchased and distributed by us based on need and, of course, available funds. One hundred percent of the funds will be accounted for and we will publicly share regular reports showing that all of the funds are being used as intended. Our committee is made up of all volunteers and every penny will go to help with what is needed by the TAU and other areas that benefit tourism.

Here is the link to our Donation Site. Please help if you can. Every little bit counts.

Below is the contact information for the TAU and Advisory Committee. Feel free to contact either with questions, suggestions, problems, or praise for a job well done.

TAU Offices:

Convention Center

NW Corner Malecon, near entrance to The Point Restaurant

Phone: 001-52-638-382-8413

Emergency: 066 or 911

Tip Line: 089